Why are we Unique?

Our Uniqueness comes from our message and our actions. The #SpreadMercy movement: we are starting a movement wih our brand, we wan’t to spread the message of Islam on multiple fronts. Now you might be wondering what movement and why?

Well our whole aim and objective is based on the teachings of Islam, First and foremost, The Prophet Muhammad PBUH, was sent to humanity as a mercy.

In the Qur’an, Allah (God) says: 'And We have sent you (O Muhammad SAW) not but as a mercy for the 'Alamin (mankind, jinns and all that exists)’: Surah Anbiya, Ayah 107.

So, as Muslims it is our duty to spread the Message of Islam as a mercy to mankind.

Why being Muslim means being Ethical?

Why else you should love us?

  • Sustainable & Recycled Material

    Our clothes are made from Fabric that is sustainably sourced or recycled. This means there is less impact on the environment.

  • Donate A Qur'an

    With every purchase we donate a Qur'an to those who need it, be they Madrasah students or new muslims, or Masajid. Every letter that is read from the Qur'an is a good deed on yours and our scales! Alhamdulillah!

  • Feed A Poor Person

    Food Poverty is the largest problem in the world, and although we can't fix the problem on our own, we can do something to help. So with every purchase, we feed a poor person on your behalf as a form of Sadaqah.

Quality Guaranteed

The World's Biggest Luxury Brands

Over the last 4 years we have been looking for a production supplier that could match the High quality requirements we had. Alhamdulillah, our clothes are made in the same factories as the World's Biggest Luxury Brands! So we know the quality is guaranteed.

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World's First Ethical Muslim Brand

Ethical Labour Policy

Our factories do not use child labour, and the workers are given a wage above the average for the country in this industry. We also have Auditing Teams that check up on the factories without notice to make sure the procedures and policies are being maintained.

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SAVING THE PLANET ONE CLOTH AT A TIME

Carbon Neutral Manufacturing

Our manufacturing process is Carbon Neutral, we offset the environmental cost of production through Green Schemes such as Tree Plantations and replacing Carbon fuel based Transportation with Electrical vehicles. Yes this does increase the cost of production. But we are adamant that we stick to our promise of being an Ethical Brand.

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A SUSTAINABLE TREE PLANTING IN AFRICA

Tree Planting X RIPPLE AFRICA

The best way to make sure any of our production or any part of our business process becomes Carbon Neutral is in our policy to Plant a Tree on behalf of every customer for every piece of cothing sold.

This means if there is any damage caused by the transport to the customer or in the packaging, it is offset by the tree planting.

Why Trees in Africa?

Our tree planting project is one of the largest and most successful tree planting projects in Malawi, providing a long-term solution to fighting deforestation in Africa caused by the destruction of indigenous forest. For every 10 trees we plant they absorb one tonne of carbon.
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Despite our commitment to access green methods of production and transportation, we are aware that we need to do more to be Carbon Neutral.

The best way to do that is to Plant a Tree on behalf of every customer for every piece of clothing sold.

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